Kiko Vitals Brunch & Bloom Club

Challenge: Kiko Vitals, a wellness brand, aimed to foster a loyal and engaged community while increasing brand awareness among health-conscious consumers. The challenge was to create an in-person experience that aligned with the brand’s values and mission.

Strategy:

• Conceptualized and executed Brunch & Bloom Club, an intimate series of wellness-focused dining experiences.

• Partnered with like-minded brands to enhance event offerings (e.g., health-conscious menus, wellness speakers, and exclusive product giveaways).

• Integrated the Kiko Vitals brand naturally into the experience through educational content and storytelling.

• Leveraged influencers and micro-creators to expand reach and credibility.

Results:

• Created a highly engaged community around Kiko Vitals, strengthening brand affinity.

• Generated significant social media buzz, with attendees sharing their experiences and product testimonials.

• Strengthened brand partnerships, leading to future collaborative opportunities.

• Led to increased direct sales and interest in Kiko Vitals products.